Fremont, CA (PRWEB) May 15, 2012

BlueSnap, a global provider of open Cloud Commerce technology and services, today released the Open Commerce Handbook, a practical guide for companies and entrepreneurs wanting to expand their online selling presence. The handbook is a free, downloadable resource designed to help companies navigate the changing eCommerce landscape and develop best practices for increasing revenue. As it evolves, the Open Commerce Handbook will help newcomers and veterans alike expand their Web presence to new monetization models and provide a path toward an agile, flexible architecture that addresses the changing demands of their customers.

We believe that the future of commerce is open and will be fundamentally different from traditional eCommerce said Hagai Tal, CEO of BlueSnap. We created the idea of this handbook as a living document that will grow and deepen with additional chapters and expand to cover emerging challenges and future opportunities. It will never really be finished just as the evolution of Open Commerce will never end, but only evolve. We hope the handbook will be an excellent resource for enterprise clients as well as small and medium-size businesses. Whether you are a new entrant to the digital goods space, or an eCommerce veteran eager to expand into Open Commerce monetization models, we hope the information will be as interesting as it is useful.

BlueSnap is committed to enabling digital commerce through an open and simple payment-processing architecture. The Open Commerce Handbook will cover various business success factors including: