National Geographic Channel Headquarters Unveils New Living Green Wall Lobby

Washington, DC (PRWEB) November 22, 2012

GSky Plant Systems, Inc., a leading provider of vertical green walls partnered with a team of young designers from Emerson\White Design to complete the installation of the first double sided, 180-degree curve, freestanding Versa Wall at the National Geographic Channels headquarters in Washington, DC.

National Geographic is one of the largest non-profit scientific and educational institutions in the world, and strives to be an international leader of global conservation and environmental sustainability. To reflect this green dedication, Emerson\White designers Kelly Emerson and Stephen White were inspired to design a lobby area that employed eco-friendly systems including flooring, lighting, and materials. The green wall serves as the focal point of the space and is a bold, environmentally conscious statement and testament to the National Geographic Channels core values.

The President of National Geographic Channel at the time approached the creative team with the goal of executing design elements that incorporated the ideals of the organization, while creating a healthy work environment for employees. National Geographic is not simply interested in educating the public about the natural environment and progression of technology, but also in the preservation of the worlds resources. GSky’s green wall system is forward thinking, self-sustaining, and brings living plant life into a space; it unites all of National Geographics ideals as a company in a single feature. The intent of the Versa Wall is to aesthetically convey these ideals as living art, embracing everything nature has to offer and meshing perfectly with the surrounding sustainable and recycled materials.

At Emerson\White, we knew we wanted a major focal point for the lobby – a central design element that made both a “WOW!” impact upon initial interaction with the lobby, as well as an organic sculptural element that provided color, texture, and visual interest to allow exploration and sensorial discovery of space. Stephen White, Designer, Emerson\White Design.

The entrance has become a pivotal point where everyone is gathered to celebrate various events. The architecture of the lobby creates a nice flow that welcomes people into the building, while establishing a branded separate society that people will immediately recognize.

The green wall is not only a conversational piece, but a focal point for our gatherings and celebrations within the channel. Many of the natural attributes of this lobby such as wood, stone, and the green wall, tie back to mother earth and are a reflection of National Geographics core values. Since the introduction of the green wall, employees have taken interest in the plants as they observe their life cycles. Carla Daeninckx, Design Director Marketing & Creative, National Geographic Channels.

Versa Wall has a recirculating irrigation system that is 100% water efficient and self-contained making the system suitable for any interior wall without the worry of spillage. It is naturally beautiful, eco-friendly, customizable, durable and economical offering flexible installation options and a variety of plant selections.

For photos of this Versa Wall installation, please visit

About GSky Plant Systems, Inc:

Founded in 2004, GSky Plant Systems, Inc. remains a leading provider of vertical green walls in North America. The business was founded based on the explosive growth of green technology, including green wall and roof systems in Asia. GSky currently offers three green wall systems, the Pro Wall, Versa Wall and the Basic Wall. Each system is unique in terms of design flexibility, installation location versatility, plant selection variety, desired size, cost, coverage time-line, and system components. GSky also offers a suite of services including maintenance, remote monitoring, and consulting as full-service contracts or

SEO and Social Media Services Available from the Kitchen & Bath Channel Present a Marketing Advantage to Kitchen & Bath Industry Professionals

Chaspel Hill, NC (PRWEB) June 28, 2012

The Kitchen & Bath Channel announced today the addition of SEO (search engine optimization) and Social Media Marketing programs exclusively for kitchen & bath professionals and manufacturers. The SEO program is available in three tiered levels, from basic, effective search engine optimization to an all-inclusive recognition plan. The social media initiatives are also offered in various levels based on the number of social media sites and posts.

According to Partner, and Co-Founder Max Isley, CMKBD, What truly sets the Kitchen & Bath Channel apart is that it was created by kitchen & bath industry marketing and design professionals for kitchen and bath industry professionals. We understand the needs of the professional, and their relationships to both the manufacturer and the homeowner that gives our clients a competitive advantage, whether they are subscribers to the Kitchen & Bath Channel (app, website and social media), marketing partners or both.

In addition to the SEO and Social Media packages, the Kitchen & Bath Channel offers additional marketing services, including local and national Public Relations programs, integrated Marketing Plans, Website Design and Development, Graphic Design and an array of other creative services.

The Kitchen & Bath Channel is an online, mobile and social media community linking homeowners with kitchen & bath design and remodeling professionals. This unique platform provides kitchen and bath industry professionals with multifaceted connections to homeowners, including blogs, articles, websites, social media, mobile devices, smart phones and more.

It is the homeowners destination for research, education and shopping the place to find the perfect kitchen and bath or remodeling professional, whether online or on the go.