Tag Archives: Branding

Hundreds of delegates have benefited from brand training, from UK branding workshop experts Brand Strategy Guru

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(PRWEB UK) 7 September 2012

UK brand consultancy firm Brand Strategy Guru has re-launched its programme of in-house brand training workshops in creative-thinking seminars. The workshops, personally presented by the firm’s founder, the consultant and author Simon Middleton, have been attended by hundreds of delegates from corporates, SMEs and non-profit organisations.

“My in-house branding workshops, and those in creative-thinking, have been really popular, so I have decided to offer them again,” explained Simon Middleton.

“There is a range of workshops, from one and two hour sessions through to full day and two-day in-depth training. They work very well with any number of delegates and regardless of the type of organisation,” Middleton added.

The Build A Brand In 30 Days workshop, based on Middleton’s popular book of the same name, is an inspiring and accessible introduction to branding, designed for anyone who wants to use brand effectively. Available in both half-day and full-day formats, the programme gives a thorough grounding in branding, with content that can be put into effect immediately in any organisation.

The Creative Thinking Laboratory is a stimulating and practical half-day workshop designed to promote creative-thinking, innovation and skilled problem-solving for all teams, departments and organisations.

Other short in-house courses available include:


The Brand Builder: aimed at larger corporate teams.
The Purposer: which takes leaders of an organisation or business to the heart of what their business is trying to achieve.
The Creative Power Hour: an exciting short-workshop which stimulates everybody to think more creatively.

Previous clients of Simon Middleton’s workshops have included some of the best known brands in the UK, including Aviva, British Airways, Comic Relief, Oxfam and Pret A Manger, and many others.

Further information:

Brand Strategy Guru, based in the UK, is a small team of highly experienced brand strategy advisers, marketing planners, and brand storytellers.

The consultancy provides strategic brand advice, end to end brand solutions, market research and marketing planning, as well as training.

Founder and CEO Simon Middleton is one of the best known independent brand strategists and brand experts in the UK. He is the author of three successful brand and marketing books, and appears regularly in the media (Newsnight, BBC Breakfast, The Politics Show, Sky News and many others) commenting on brand issues.

Further details can be found at http://www.brandstrategyguru.com or by emailing info(at)brandstrategyguru(dot)com







Wayne Elsey, Founder and former CEO of Soles4Souls, Launches a new Branding, Marketing and Communications Agency

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Orlando FLorida (PRWEB) August 02, 2012

Wayne Elsey, founder and former CEO of Soles4Souls, has launched Wayne Elsey Enterprises, a full service branding, marketing and communications agency for companies and non-profit organizations. Elsey built Soles4Souls into one of the fastest growing non-profits in the country and, in six years, grew it to rank in the top one percent of non-profits in the US. “I’m tremendously excited about the chance to teach the strategies and philosophies I developed that helped make Soles4Souls the success it is today. I drew inspiration from my personal struggles and triumphs in creating the three-principle system that provides the framework for our mission – Believe, Brand and Engage. When you believe in yourself, truly understand the make-up of your brand, and effectively engage the principles, practices and people involved, the sky is the limit,” says Elsey.

Wayne Elsey Enterprises is a “one-stop shop” that provides clients with strategic counsel, marketing and public relations, business plans, graphic design, direct mail, website development, social media outreach, video and audio production among other services. “Our team specializes in identifying or refining your brand, helping further define who you are and developing a road map on how to get to the next level. Together, we will help you understand your role and ultimately get on track to where you need to be,” said Elsey. According to Elsey, “Every time a customer experiences your brand, value is either created, captured or destroyed. What we do is create and capture value for clients by defining, designing and aligning customer brand experiences across all touch points to create resonant brands that capture not just minds, but hearts. My philosophy is that branding is ultimately about the creation of human meaning. Powerful brands induce emotional engagement that can be collectively experienced and shared; that is what Wayne Elsey Enterprises is all about.” For more information about Wayne and upcoming programs, please visit http://www.wayneelsey.com.

About Wayne Elsey

Wayne Elsey is the founder and CEO of Wayne Elsey Enterprises.

Wayne Elsey speaks and consults on topics related to leadership, branding, social activism, motivation, and community engagement. A footwear veteran who achieved great success in both nonprofit and for profit organizations, Wayne offers fresh thinking on best practices and delivers cutting edge resources including an immediate social business and social media framework. He has more than 20 years of experience in public speaking for both large and small venues, and has appeared on hundreds of radio, talk, and news shows, including NBC Nightly News, Good Morning America, Today Show, Fox News, and Extreme Makeover Home Edition.

CONTACT: Patricia Schneider, patricia(at)wayneelsey(dot)com, +1-407-440-8264