Hundreds of delegates have benefited from brand training, from UK branding workshop experts Brand Strategy Guru


(PRWEB UK) 7 September 2012

UK brand consultancy firm Brand Strategy Guru has re-launched its programme of in-house brand training workshops in creative-thinking seminars. The workshops, personally presented by the firm’s founder, the consultant and author Simon Middleton, have been attended by hundreds of delegates from corporates, SMEs and non-profit organisations.

“My in-house branding workshops, and those in creative-thinking, have been really popular, so I have decided to offer them again,” explained Simon Middleton.

“There is a range of workshops, from one and two hour sessions through to full day and two-day in-depth training. They work very well with any number of delegates and regardless of the type of organisation,” Middleton added.

The Build A Brand In 30 Days workshop, based on Middleton’s popular book of the same name, is an inspiring and accessible introduction to branding, designed for anyone who wants to use brand effectively. Available in both half-day and full-day formats, the programme gives a thorough grounding in branding, with content that can be put into effect immediately in any organisation.

The Creative Thinking Laboratory is a stimulating and practical half-day workshop designed to promote creative-thinking, innovation and skilled problem-solving for all teams, departments and organisations.

Other short in-house courses available include:


The Brand Builder: aimed at larger corporate teams.
The Purposer: which takes leaders of an organisation or business to the heart of what their business is trying to achieve.
The Creative Power Hour: an exciting short-workshop which stimulates everybody to think more creatively.

Previous clients of Simon Middleton’s workshops have included some of the best known brands in the UK, including Aviva, British Airways, Comic Relief, Oxfam and Pret A Manger, and many others.

Further information:

Brand Strategy Guru, based in the UK, is a small team of highly experienced brand strategy advisers, marketing planners, and brand storytellers.

The consultancy provides strategic brand advice, end to end brand solutions, market research and marketing planning, as well as training.

Founder and CEO Simon Middleton is one of the best known independent brand strategists and brand experts in the UK. He is the author of three successful brand and marketing books, and appears regularly in the media (Newsnight, BBC Breakfast, The Politics Show, Sky News and many others) commenting on brand issues.

Further details can be found at http://www.brandstrategyguru.com or by emailing info(at)brandstrategyguru(dot)com







WSO2 Workshop on Using the WSO2 API Manager Comes to Colombo


Palo Alto, CA (PRWEB) July 25, 2012

Many traditional service-oriented architecture (SOA) and integration platforms enable rapid development, but they provide little support for collaboration, sharing and re-use. As a result, IT teams often experience rapid portfolio proliferation and sprawl rather than enhanced business agility. In a hands-on workshop for IT professionals, WSO2 will explore how to use the WSO2 API Manager (currently in beta) to address these challenges and optimize an organizations API interactions.

To participate in the one-day workshop, Discover the WSO2 API Manager, attendees will need to bring a laptop capable of running a virtual machine (4 GB memory recommended). The workshop will be held in Colombo on Wednesday, August 8, 2012, from 9:00 a.m. 4:00 p.m. To register, visit http://wso2.com/events/workshops/2012-august-colombo-discover-the-wso2-api-manager-practical-workshop.

Discover the WSO2 API Manager

The workshop is designed for IT architects and developers seeking to understand how to use WSO2 API Managers capabilities for publishing APIs, creating and managing a developer community, and scalably routing API traffic. Attendees will get hands-on experience in how to install, configure, use and manage the WSO2 API Manager product. Additionally, participants will learn how to take advantage of advanced features, such as creating service-level agreements (SLAs).

Key topics will include: