Atlanta, GA (PRWEB) June 18, 2012

strategicplanningMD announced today a new direction for the two-year-old firm, changing its name to AchieveIt to better describe the companys mission: to help organizations execute smarter, faster, and better. The name change is timed with the release of its version 4.0 cloud-based strategic planning software suite, which includes three robust applications and a comprehensive resource library.

The new name is a recognition of the size, strength, and diversity of our client base and the fundamental reason our clients and prospects turn to us for help in the first place, said Scott Regan, founder and chief execution officer. Our clients are looking to turn organizational vision and goals into real, meaningful, and tangible results. They want to improve strategy formulation and execution management, create a culture of accountability, and, ultimately, achieve their strategic and operational objectives Whatever It is, our singular purpose is to help our clients AchieveIt.

As part of the rebranding initiative, the company has adopted a new tagline that corresponds with its mission statement: Execute Smarter. Faster. Better.

The genesis of strategicplanningMD was a healthcare strategic planning consulting practice that identified the need to automate basic planning functions, tools, and methods using Internet-based applications. Formed in March 2010, the company introduced its first application in July of that year. By June 2012, the company was serving nearly 100 clients in six industries: healthcare, higher education, financial services, professional services, government, and engineering.

Seeing the opportunity to serve a market much broader than healthcare, the company felt a name change was in order, as strategicplanningMDs name connoted a healthcare planning function. In order to reposition itself for growth beyond healthcare and with a focus not only on planning, but also on execution the name AchieveIt was selected.

We are attracting attention from companies with 40,000 employees and from companies with less than 40 employees, said John Tolmie, president and chief growth officer. Our smallest client is a financial services company with 14 employees, and they have the same strategy development and execution management challenges as our largest client, Baylor Health Care system, which has nearly 20,000 employees. The fact is, in todays competitive climate, no company can afford to misfire, and our technology provides a powerful arsenal for achieving corporate objectives.

In conjunction with the name change, AchieveIt announced the release of Version 4.0, which includes the following applications, all rebranded under the new corporate direction:

ExecuteIt: The companys flagship strategy development and execution management application, with additional tools to accelerate accountability and execution, including plan scoring, automatic dashboard trend lines, and integration into the firms other cloud-based applications.
AnalyzeIt: Map data at an address level and conduct on-the-fly analysis with point-and-click technology.
ImproveIt: Now, every aspect of a companys quality and performance improvement program can be managed in the cloud, with complete visibility and transparency.
ShareIt: Unites users with online discussion boards, plus provides file sharing within companies and access to strategy development and execution management resources, as well as best-practice strategy bundles that can be directly imported into plans.

About AchieveIt

Serving nearly 100 clients in 25 states and six industries, AchieveIt is a business intelligence company that enables organizations to execute smarter, faster, and better. Through its suite of cloud-based applications and related support services, AchieveIt helps organizations transform vision and high-priority goals into meaningful, significant, and tangible results. With a focus on enhanced management accountability and timely execution, the company provides unique tools to develop, monitor, and execute a variety of plans. A national thought-leader on strategy development and execution management, the company offers free webinars and white papers on its website at achieveit.com.