La Crosse, Wisconsin (PRWEB) June 15, 2012
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The BLU Group Advertising and Marketing, La Crosse, Wisconsin, Hires Liz Johnston to Lead Social Media Marketing Programs
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Tag Archives: Advertising
Growing Digital Signage Advertising Franchise Chooses Keywest Technology Solution
Lenexa, KS (PRWEB) December 05, 2012
Keywest Technology today announces that Solara360, developer of a sports bar-based digital signage ad network, has assisted its 12th franchisee in completing installation of ad network technology, which relies upon Keywests MediaZone Pro for advertising playout.
Solara360, based in Vancouver, British Columbia, is building its ad network across North America with turnkey digital signage packages, including displays, media players and signal distribution technology, that are easy to install and require minimal on-premise interaction.
Each sports bar is equipped with up to 10 proprietary Solara360 HDTV displays, a Keywest Technology MediaZone Pro digital signage player and signal distribution to transport ads from local business and HD sports coverage from satellite or cable sources to each monitor.
We are excited to be an integral part of the rollout of this innovative digital signage ad network, said Keywest Technology president Nick Nichols. Our MediaZone Pro offers Solara360 an easy-to-install, reliable media player that is fast and simple to update with new content and playlists over the Internet.
Solara360 is deploying its digital signage ad network based upon a franchise model. Franchisees buy a geographical territory with 10 sports bars and turnkey ad network technology packages to equip each bar with Solara360 proprietary HDTV displays and Keywest Technology MediaZone Pro player to support playback of local ad content in an L shaped onscreen graphic without the need to scale or process cable TV or satellite TV delivered HD sports action.
The Keywest Technology MediaZone Pro at each sports bar receives advertising playlists and ad content from Solara360 via the Internet and playbacks advertising content in the L shaped on-screen border. The HDTV content is presented within the L shape via the HDMI port directly from the source so that HD Sport action is displayed in real-time HD simultaneously with Internet fed ad content via the DVI Port.
MediaZone Pro is a complete digital signage system consisting of the media player and software needed to build compelling media playlists with text, graphics, video and animation and play them back as scheduled.
About Keywest Technology
Keywest Technology is a turnkey provider of digital signage products including kiosks, software and content creation services designed to produce exceptional results. The company is also a pioneer in interactive digital signage, which couples the appeal of dynamic signage with the interactivity associated with interactive kiosks. Visit http://www.KeywestTechnology.com for more information.
About Solara360
Solara360 developed and manufactures its own exclusive brand of commercial grade 1080p HD LCDs designed specifically for the Solara360 Digital Signage Network.
The Company plans to grow its business worldwide through franchising. Each ‘community based’ Digital Signage Network franchisee becomes part of the growing Solara360 Digital Signage Network with global broadcasting and narrowcasting potential and capability.
Solara360′s uniqueness in the market comes from its combination of its exclusive Solara360 Liquid Crystal Displays, proprietary remote management software and a unique franchise business model. Visit http://www.Solara360.com for more information.
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Ruby Media Group Wins 34 Awards and Peoples Choice Award at The Big W 2012 Awards Hosted By The Advertising Club of Westchester
Mount Kisco, NY (PRWEB) June 11, 2012
Ruby Media Group, a social media and public relations agency located in Mount Kisco, NY won 34 Advertising Club of Westchester (ACW) Big W Awards at the 2012 annual Big W Gala, including the coveted Peoples Choice Award. The event was held at Abigail Kirsch at Tappan Hill in Tarrytown, NY on June 6th. The Big W awards honor the most creative, innovative and memorable public relations, marketing and advertising campaigns in the region.
The Big W Awards is the largest competition of its kind in Westchester County, and has been a centerpiece of the Advertising Club of Westchesters activities for most of its 41 years in operation. The Big W awards reward excellence in creative and technical achievement in the advertising industry as determined by a panel of distinguished judges.
This was my first year entering the Advertising Club of Westchester Big W Awards, and I could not be more pleased with the results! To receive 34 awards including 7 gold awards (2 for Gold PR campaigns) and the 2012 Peoples Choice Award for our Public Relations campaign for Advanced Dentistry of Westchester is phenomenal. I am so honored that our creative work was recognized in such a big way and awarded from some of the top professionals in the field.
Ruby Media Group was recognized with 7 Gold, 11 Silver and 15 Bronze Awards in the categories of social media, public relations, promotion and collateral material, corporate design, photography, interactive media, pro bono and video.
Ruby Media Groups Award winning work included:
Peoples Choice Award Advanced Dentistry of Westchester Public Relations Campaign
GOLD Award for Advanced Dentistry of Westchester Public Relations Campaign
GOLD Award for LV2BFIT Public Relations Campaign or Event
GOLD Award for LV2BFIT Corporate Design Identity
GOLD Award for LV2BFIT Stationary Package
GOLD Award for LV2BFIT Social Media
GOLD Award for LV2BFIT Commercial or Editorial
GOLD Award for Westchester Magazine Social Media
SILVER Award for Stacy Knows Blog
SILVER Award for Westchester Magazine Blog
SILVER Award for Davids Soundview Catering photography – editorial
SILVER Award for LV2BFIT photography – editorial
SILVER Award for The Cooking Realtor photography – editorial
SILVER Award for LV2BFIT photography – editorial
SILVER Award for Morgan photography – editorial
SILVER Award for Davids Soundview Catering holiday card
SILVER Award for LV2BFIT wish list event
SILVER Award for LV2BFIT grand opening event
SILVER Award for Davids Soundview Catering non-broadcast video
BRONZE Award for Miss Westchester Pro Bono Campaign
BRONZE Award for Advanced Dentistry of Westchester social media
BRONZE Award for e-Richards Consulting social media
BRONZE Award for American Heart Association social media
BRONZE Award for 12 NtM Sparkling Beverages social media
BRONZE Award for Stacy Knows social media
BRONZE Award for Westchester Magazine social media
BRONZE Award for David Streich Blog
BRONZE Award for 12 NtM Sparkling Beverages online advertising
BRONZE Award for Davids Soundview Catering online advertising
BRONZE Award for LV2BFIT email marketing
BRONZE Award for LV2BFIT website
BRONZE Award for LV2BFIT photography editorial
BRONZE Award for Miss Westchester photography
BRONZE Award for The Cooking Realtor holiday card
Ruby Media Group won The Advertising Club of Westchesters 2012 Peoples Choice Award for the Public Relations campaign for Advanced Dentistry of Westchester. During the Galas cocktail hour, attendees viewed all entries for the evening and voted for their favorite entry in the exhibition.
Tonight is really about the clients. Without them, we wouldnt have the opportunity to create such amazing creative work. I dedicate tonight to all of the wonderful clients in the room, said Ruby Media Group President, Kris Ruby during her Peoples Choice acceptance speech.
The Advertising Club of Westchester, Inc. was founded in 1968 to improve communications and relations among people in advertising, public relations, media, business, the professions, sales promotion, academic, creative, graphic, cultural areas, and the community at large. For more information about the Advertising Club of Westchester visit http://www.acw.org.
*Photography credit Cathy Pinsky
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About Ruby Media Group: Ruby Media Group (RMG) is a full service Public Relations and Social Media Agency in Westchester & Fairfield County. RMG specializes in creating award winning integrated public relations and social media campaigns. RMG socializes businesses for Web 2.0 and helps companies adapt traditional marketing into social media platforms. For more information, visit http://www.rubymediagroup.com