Hundreds of delegates have benefited from brand training, from UK branding workshop experts Brand Strategy Guru


(PRWEB UK) 7 September 2012

UK brand consultancy firm Brand Strategy Guru has re-launched its programme of in-house brand training workshops in creative-thinking seminars. The workshops, personally presented by the firm’s founder, the consultant and author Simon Middleton, have been attended by hundreds of delegates from corporates, SMEs and non-profit organisations.

“My in-house branding workshops, and those in creative-thinking, have been really popular, so I have decided to offer them again,” explained Simon Middleton.

“There is a range of workshops, from one and two hour sessions through to full day and two-day in-depth training. They work very well with any number of delegates and regardless of the type of organisation,” Middleton added.

The Build A Brand In 30 Days workshop, based on Middleton’s popular book of the same name, is an inspiring and accessible introduction to branding, designed for anyone who wants to use brand effectively. Available in both half-day and full-day formats, the programme gives a thorough grounding in branding, with content that can be put into effect immediately in any organisation.

The Creative Thinking Laboratory is a stimulating and practical half-day workshop designed to promote creative-thinking, innovation and skilled problem-solving for all teams, departments and organisations.

Other short in-house courses available include:


The Brand Builder: aimed at larger corporate teams.
The Purposer: which takes leaders of an organisation or business to the heart of what their business is trying to achieve.
The Creative Power Hour: an exciting short-workshop which stimulates everybody to think more creatively.

Previous clients of Simon Middleton’s workshops have included some of the best known brands in the UK, including Aviva, British Airways, Comic Relief, Oxfam and Pret A Manger, and many others.

Further information:

Brand Strategy Guru, based in the UK, is a small team of highly experienced brand strategy advisers, marketing planners, and brand storytellers.

The consultancy provides strategic brand advice, end to end brand solutions, market research and marketing planning, as well as training.

Founder and CEO Simon Middleton is one of the best known independent brand strategists and brand experts in the UK. He is the author of three successful brand and marketing books, and appears regularly in the media (Newsnight, BBC Breakfast, The Politics Show, Sky News and many others) commenting on brand issues.

Further details can be found at http://www.brandstrategyguru.com or by emailing info(at)brandstrategyguru(dot)com







Breakthrough in Green Alternative Building Methods, Treehouses and Eco Modular Homes in Costa Rica, Built from Teak, Bamboo, Car Axles, Tires and Recyclable Materials

Puerto Jimenez, Peninsula de Osa, Costa Rica, Central America (PRWEB) July 25, 2012

Lapa’s Nest Treehouse uses only recycled car axles and wood pins for support. 58′ up in the air, no bolts or steel and engineered to ride it out in the canopy during the big 7.5 quake. 6 story tree house does not touch or harm the tree in any way. Prefabricated with Teak, bamboo, natural felled trees and recyclables. Lapa’s Nest is surrounded by nature, exotic birds and monkeys, 100% environmentally friendly sleeping 8 guests in 4 bedrooms, 2 baths and try the famous glass bottom shower.

HGTV, Bloomberg, Survivor VIP and Lloyd Kahn featured our Swiss Family Robinson style treehouse. Made completely from Asian Teak and from the fastest growing plant in the world, Bamboo, Asian and Columbian varieties are stronger than steel, great for posts, floor supports, roof trusses, walls, beams, furniture and cabinetry. Bug resistant and termite free, bamboo is self-sustaining and doesn’t require pesticides to grow. Bamboo sequesters 3 times more carbon than trees creating more oxygen and is the World’s most viable construction material. Sustainably architecture in tropical Central America is critical to conservation and preservation.

Eco friendly house plans consider watersheds, rivers and mangrove estuaries first before breaking ground. Political leaders in Central America should consider Teak, bamboo and precast concrete as a primary source for constructing public and private developments. Teak and bamboo contributes to affordable and sustainable green building. Build carbon neutral, build with a small footprint and build now. Keep the chainsaws out of the rainforest,and help preserve biodiversity. Offering sustainable architectural consultation in Central America since 2001.







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Special MAZDA6 Business Model From Just


(PRWEB UK) 30 August 2012

To offer fleets, company car drivers and British motorists who use their car for business even greater style and value this summer, Hendy Mazda is promoting a special version of its Mazda6 five-door hatchback the turbo-diesel Business Line model with a special leasing deal, for a limited period.

Hugely popular, the Mazda6 is the family car with a sportscar approach to life, comments Mark Busby, New Car Director, Hendy Mazda The Business Line model is designed to appeal to fleets, small businesses and individuals and comes as a single highly specified model offering even greater value, with a monthly contract hire rate of just

Crowley Purchases Two New Jones Act Tankers from Aker Philadelphia Shipyard


Jacksonville, FL (PRWEB) August 20, 2012

Crowley Maritime Corporations petroleum and chemical transportation group announced today that it has purchased two new Jones Act tankers, the Pennsylvania and the Florida, from Aker Philadelphia Shipyard ASA (Oslo: AKPS). The tankers, scheduled for delivery in September 2012 and March 2013, mark Crowleys re-entry into the Jones Act tanker market since its last tanker was retired in 2011.

The addition of these new tankers also positions Crowley to now offer an even more diverse fleet of petroleum and chemical transportation vessels to its customers. The tankers will be capable of carrying nearly 330,000 barrels of a wide variety of petroleum products and chemicals. Once delivered, the vessels will operate in the U.S. coastwise trade.

Crowley is thrilled to partner with Aker Philadelphia Shipyard and to take delivery of these new Jones Act tankers, said Crowleys Chairman, President and CEO Tom Crowley. We are bringing the best available technology to our customers, who understand and appreciate safety and operational excellence. This is yet another example of our on-going investments in new equipment and technology to meet the current and future needs of our customers.

Putting these vessels into service continues our commitment to offering a wide variety of solutions for the safe and reliable transportation of petroleum products and chemicals for our customers, said Crowleys Rob Grune, senior vice president and general manager, petroleum services. As one of the largest independent operators in the U.S., we have a proven reputation for providing economical, reliable service while adhering to the most stringent safety and environmental protection standards. This tradition is certain to continue with the delivery of these two new tankers.

We are pleased to partner with a first-class owner and operator like Crowley. Both APSI and Crowley share deep commitments to run safe and efficient operations, and I am confident that this transaction will bring significant value to both parties for years to come, said Kristian Rokke, AKPS president and CEO.

The U.S.-flagged vessels are the 13th and 14th in the Veteran Class built at Aker. This proven design provides Crowley customers with ABS-classed vessels that have been thoroughly tested and refined for performance and reliability. With a length of 183.2 m, a breadth of 32.2 m, and a depth of 18.8 m, the tankers come in at 45,800 deadweight tons with a draft of 12.2 m. Powered by the first Tier II large-bore engines, MAN-B&W 6S50MCs, the speed of the Pennsylvania and the Florida is expected to average 14.5+ knots. In addition to being double hulled with segregated ballast systems, safety features also include water and CO2 firefighting systems, as well as a foam water spray system.

Crowley has a long history of transporting petroleum products and chemicals by tanker and articulated tug barge (ATB). Until 2011, Crowley owned and operated Jones Act product tankers that safely carried petroleum products and chemicals. Crowley has also proven itself an innovator and leader in the industry through the development of an unrivaled ATB fleet, which includes some of the newest and most sophisticated ATBs in the market. As of 2013, Crowley will own and operate 17 ATBs, which include 155,000-barrel, 185,000-barrel and 330,000-barrel capacity tank vessels. Crowley has safely and reliably operated all of these Jones Act tankers and ATBs on the U.S. Gulf, East and West coasts under voyage and time charters with leading companies in the petroleum and chemical industries.

DNB Markets, Inc. acted as exclusive financial advisor to Crowley.

Aker Philadelphia Shipyard is a leading U.S. commercial shipyard constructing vessels for operation in the Jones Act market. It possesses a state-of-the-art shipbuilding facility and has earned a reputation as the preferred provider of oceangoing merchant vessels with a track record of delivering quality ships. Aker Philadelphia Shipyard is a member of the Norwegian-based Aker family of global companies, leaders in global growth markets including energy technologies, energy resources, maritime technologies, seafood and marine biotechnology.

Jacksonville-based Crowley Holdings Inc., a holding company of the 120-year-old Crowley Maritime Corporation, is a privately held family and employee-owned company. The company provides project solutions, transportation and logistics services in domestic and international markets by means of six operating lines of business: Puerto Rico/Caribbean Liner Services, Latin America Liner Services, Logistics Services, Petroleum Services, Marine Services and Technical Services. Offered within these operating lines of business are: liner container shipping, logistics, contract towing and transportation; ship assist and escort; energy support; salvage and emergency response through its TITAN Salvage subsidiary; vessel management; vessel construction and naval architecture through its Jensen Maritime subsidiary; government services, and petroleum and chemical transportation, distribution and sales. Additional information about Crowley, its subsidiaries and business units may be found on the Internet at http://www.crowley.com.

To download a copy of the tanker spec sheet, click here. To download a high-resolution copy of the photo for reproduction, click here.

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GraphicDesign.com Examines the Difficulties of Working from Home


Dallas, TX (PRWEB) August 01, 2012

Many graphic designers work from the friendly confines of their homes. And with a home office, a variety of challenges that can make working a chore come into play. This week, Sheana Firth tells GraphicDesign.com readers how to maintain a healthy work-life balance. The Poll Article can be found HERE.

Sheana Firth gets her feature article started by advocating for a dedicated workspace. “At the very least, you should have a specific area to work and be devoted to only performing work in that area,” Firth recommends. “This little trick helps the human psyche to distinguish from work and play subconsciously.”

While many designers adhere to their clients around-the-clock, Firth stresses working during business hours only. She explains, “Resolve yourself to working on client projects only during your regular work hours. By answering phone calls and e-mails only during posted hours of operation, you send a clear message that you are a bona fide business like any other.”

Graphic designers who work from home are encouraged to create a routine they can repeat every day. Maybe it’s getting up, showering, going for a walk, taking the dog out, and then “commuting” to the office. Firth points out the routine’s desired effect: “By creating a routine, you are again training your psyche to distinguish work-time from playtime.”

Anyone who works from home knows that distractions from friends and family can be major hindrances to a productive day. “By being honest and frank about your working hours with friends and family, you can avoid the hassle of constantly having to explain that you are not sitting around all day eating cheese puffs and waiting for something to do,” Firth notes jokingly. In essence, setting clear boundaries, especially during work hours, can help work-from-home designers excel.

Finally, Firth recommends taking advantage of a flexible schedule. Going out for lunch, getting some exercise, and breathing in fresh air can all help graphic designers get inspired, which can in turn make them more productive. She concludes with perhaps her most important message: “You have the freedom to make your own choices, your own hours, your own environment take advantage!”

In order to engage its readership, GraphicDesign.com poses poll questions in articles each week. This time around, Firth’s piece takes center stage and at its conclusion, members of the design community are asked three questions:

1. Do you find yourself working odd hours?

2. If you work from home, how many hours do you spend working “after hours”?

3. Do you charge clients more for after hours work?

The poll will remain open until August 12th at Midnight PT. Visit GraphicDesign.com to weigh in on balancing work life and home life. The article and poll can be found HERE.

About GraphicDesign.com

GraphicDesign.com is a product of Terran Marketing and a leading source of news and information devoted entirely to the graphic design industry. Employers, students, and freelancers come to GraphicDesign.com to read and discuss current news, information and events in the graphic design industry.

Contact:

Julia Wild

Terran Marketing

892 East Steger Town Road, Suite #206

Rockwall, TX 75032

Phone: (540) 908-2195

E-Mail: julia(at)graphicdesign(dot)com







Study Finds 63% of Core Music Buyers Prefer Music from the Past


New York, NY (PRWEB) August 15, 2012

In an industry where a small percentage of polished, brand new, plugged-in and tech-savvy artists, think Justin Bieber and his 26 million Twitter followers, gain the majority of attention from music media and industry, the Gracie Management Poll finds that a strong majority of core music buyers, defined by age as being between 18-34, think contemporary music is not as good as older music. 63% stated that music today is worse than it has been in the past, perhaps demonstrating a trend for the industry to invest in greater artist development, along with providing new opportunities for older artists still working.

I think this finding helps to explain why we have seen an increase in the sales of catalog albums, which cannot be occurring solely based upon people aged 35 and older. Core music buyers, who are between 18 and 34 years-old, are playing a role, too. This is quite exciting and can help bring new life to many older artists as compared to past decades when younger people would simply reject these musicians as being their parents or grandparents music. These older artists have a good level of cache, and it is easier to get exposed to their music with streaming services such as Spotify, says Chasson Gracie, Founder and CEO of Gracie Management.

Survey Methods

Results for the Gracie Management Poll are based upon online interviews that were conducted on June 29, 2012 among 521 adults between the age of 18-34, living in the United States and part of an opt-in panel. Results are based on the total sample of US online adults between 18-34; one can say with 95% confidence that the maximum margin of sampling error is

RMC Destination Management Receives Global Recognition from Special Events Magazine as Top 25 Destination Management Company


Aspen, Colo. (PRWEB) August 14, 2012

RMC, a longstanding destination management and special events company with seven operations in California, Colorado, Nevada, Utah and Wyoming, was recently recognized among global leaders in destination management. With $ 15 million in annual revenues, RMC earned a spot in the Top 25 Destination Management Companies (DMCs) distinction, an annual ranking running eight years now in Special Events magazine that is awarded on the criterion of top revenues in the industry.

“It is gratifying beyond words to be recognized alongside the top DMCs in the world,” says Nathan Boyd, president of RMC. “Our focus and discipline over the past two and a half decades has been to deliver exceptional guest service and creative execution of luxury high-end meetings and events, in premier resort destinations in the West. It’s a formula that has worked well, and we’re thrilled to be acknowledged for it in this competitive industry.”

RMC has offices in Aspen, Colorado Springs, Denver and Vail, Colo.; Jackson Hole, Wyo.; Park City, Utah; and Lake Tahoe, Calif./Nev. It is the preferred in-house destination management provider for The Ritz-Carlton, St. Regis, Montage, Westin and Four Seasons properties in the destinations where they do business. Other DMCs in the top 25 ranking by Special Events magazine included global consortiums based in international cities such as Singapore, Beijing and Zurich. Domestic DMCs were represented in major metropolitan areas like Los Angeles, New York, Las Vegas, Orlando and Dallas.

“RMC is well-positioned to continue to excel on a national and global level with our top-notch staff in place in our seven business locations,” says Shawn Thomson-Palermo, owner of RMC. “With strong bench strength and hundreds of strategic provider partnerships, we have the know-how to continue to serve our longstanding clients with the level of service and detail they have come to expect.” RMC manages 300 to 350 events per year, and a partial list of clients includes AT&T, Citigroup, Citibank, ESPN, Ford Motor Company, HBO, Honda, Lexus, Mercedes, Merrill Lynch, Pfizer, Time Warner and the Walt Disney Company.

In addition to its recognition from Special Events magazine in July 2012, RMC was awarded a 2012 Best of State Medal for destination management in the hospitality, travel and tourism category in Utah’s statewide awards in May. Other awards and accolades of note, from a long list, include:

Nintendo 3DS XL Cases Unveiled from WaterField Designs


San Francisco, CA (PRWEB) August 21, 2012

WaterField Designs, an innovative leader in custom laptop sleeves and designer bags and cases for digital gear, introduces three stylish and protective Nintendo 3DS XL cases for the portable gaming console: the sleek, leather and nylon 3DS XL Case, the formfitting Ultrasuede Suede Jacket, and the 3DS XL Gear Pouch Pro.

The 3DS XL Caseconstructed of sturdy ballistic nylon, a double-layer leather flap, and a padded, lined interiorstylishly protects the 3DS XL for serious gamers and hobbyists alike. Under the flap are easy-to-access game pockets and a loop to hold an extra stylus. The back of the case has a stretchable, self-locking, zippered pocket for additional Nintendo 3DS XL games and ear buds. The leather flap is available in black, brown, orange or kiwi-colored leather.

The 3DS XL Suede Jacket fits the 3DS XL like a second skin. The minimalist design allows gamers to easily tote the console in a pocket or bag. Made from soft, washable Ultrasuede

New Ebooks from HealthCompare to Help Educate Today’s Health Insurance Consumers


Orange, California (PRWEB) July 23, 2012

HealthCompare is a nationally recognized health insurance comparison site that is releasing their own line of books to educate American health insurance consumers. Noting the large gap in health insurance knowledge among consumers, HealthCompare made it their mission to close that gap and teach consumers how to make their most effective choices in policies.

Their journey towards education began when they began asking probing questions of site visitors that would enable the visitor to arm themselves with powerful knowledge before making any decisions.

Knowing what their needs were prior to researching insurance policies helped them to make the right decisions. Questions HealthCompare asked the consumers were:

What are the consumers current health care needs? Do they currently require medication? Does the consumer have a pre-existing condition? Or are they seeking to start a family in the near future?

Does the financial state of the shopper allow for a lower deductible, thusly giving them a higher monthly premium? Or would having a high deductible (and therefore lower monthly premium) be more beneficial?

Is the consumers physician a factor? If they prefer to continue seeing their doctor of choice, HealthCompare helps them decide what policies allow that.

Are there any other health insurance options for the shopper, such as spouse or parent plan?

Once consumers get their quotes, HealthCompare then helps them narrow their decisions by prompting them to ask further questions, like:

How much will the policies being compared cost them from their pocket when considering deductibles, co-insurance, and co-pays?

What will the policies being compared offer in terms of maximum out-of-pocket expense?

Will the consumers office visits be covered?

Do any of the policies up for comparison offer maternity?

Is prescription drug coverage an option?

How much will the consumer pay for emergency services and ambulances?

Will the current primary physician and local hospitals be accepted under any of the policies being considered?

Health insurance costs are much more involved than mere premiums and buyers must carefully consider all out of pocket expenses to understand what their policies will ultimately cost them.

Thats why HealthCompare knew they couldnt stop there. Their journey to continue education evolved from questions into infographics.

Infographics are tools that effectively distill the essentials of a complex topic into an easy-to-read, easy-to-understand format. That format is a graphic that includes images and colors and incorporates them with data that depicts topic highlights without getting bogged down in jargon and industry lingo that few people understand.

Some infographics that HealthCompare released are:

How To Find Affordable Health Insurance – Designed to help health insurance consumers find affordable health insurance

Buying Health Insurance – Designed to help todays health insurance shopper buy health insurance online

Finding Cheap Health Insurance – Created to educate consumers on the best ways to find cheap health insurance

What To Look For In Childrens Health Insurance – Designed to educate to help todays consumers ask the right questions about childrens health insurance

Find Health Insurance Online – Created to help health insurance shoppers to find effective health insurance online

Other infographics can be found here.

Not stopping there, HealthCompare chose to release the latest trend in information technology: ebooks.

Aware of the ever-growing popularity of ebooks, they saw an opportunity to reach even more consumers in hopes to empower them to make the right decisions when it comes to their healthcare policies.

The ebooks will begin weekly release in August and will cover wide ranges of topics to reach wide ranges of consumers. There will be titles ranging from college survival to becoming self-employed.

About Health Compare: HealthCompare was launched in 2009 to work with brokers and carriers to help individuals and families easily research, compare, buy, and enroll in the right health insurance plan at the right price. Based in Orange, Calif., it delivers accurate, customized, health insurance quotes for the country’s diverse population.

Through a unique partnership with its sister company, CONEXIS, HealthCompare has the ability to quickly reach thousands of COBRA-qualifying consumers and provide them with COBRA alternatives at the moment they become eligible for COBRA benefits. This provides these consumers with an opportunity to enroll in individual or family plans and potentially save hundreds to thousands of dollars on COBRA premiums and, at the same time, rewards referring brokers with referral fee income for the life of each policy.

For more information, visit http://healthcompare.com/ or call 888.748.5152.







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Funamo Sees Strong Demand for Android Parental Control from Nexus 7


Cupertino, CA (PRWEB) July 31, 2012

Funamo today announces that it has witnessed strong demand for its flagship product, Funamo Android Parental Control, from the newly released Google Nexus 7 tablets. Google announced the Nexus 7 tablets at Google I/O conference last month and started shipping around mid-July. It was an instant hit, quickly selling out at all retail stores.

The Nexus 7 tablet is the first Android device that ships with Chrome as the default browser. said Howard Li, Funamos founder and CEO. And Funamo is the only solution on the market that allows safe browsing on the built-in Chrome browser. Our software architecture is very flexible and It also supports other popular browsers such as the Dolphin HD, Skyfire, etc..

With the price tag of only $ 199, Nexus 7 is the perfect device for kids. Funamo Parental Control for Android gives parents the power to protect and monitor their kids mobile devices. With Funamo protection, parents can have peace of mind when buying mobile devices for their kids.

Funamos patent-pending web filtering technology is robust and lightning fast, optimized for power efficiency and the mobile environment. It also enforces SafeSearch for leading search engines, Youtube videos and app search on Google Play Store. Parents can customize web filtering with their own blacklist and whitelist. The newly-added whitelist-only mode blocks out all websites except for the ones you selected in the whitelist.

Besides web filtering, Funamo Android Parental Control offers comprehensive protection with device monitoring and application control. Parents can choose to have contacts, calls, SMS messages, web browsing history, and application usage data logged and uploaded to Funamo server. So they can login from any web browser 24/7 to keep track of all the activities on the device. Application control allows parents to set password and specify time limit for selected applications such as system settings and games. The detailed instruction on setting up Funamo Parental Control for Nexus 7 can be found at http://www.funamo.com/site/page/view/how_funamo_works#wifi_only

Funamo Parental Control can be downloaded from Google Play Store for a two-day free evaluation.

https://play.google.com/store/apps/details?id=funamo.funamo

A license can be purchased for $ 19.99 (Nexus 7 comes with a $ 25 Play Store credit) which protects the device for as long as the user owns it. No subscription, no monthly fees. Now for as little as the price of a book, parents can have peace of mind with their kids’ mobile devices.

Funamo provides comprehensive parental control solution for Android-powered mobile devices with patent-pending web filtering, safe search, application protection/restriction and device monitoring. More information, including detailed video tutorial and FAQs, is available on http://www.funamo.com. Funamo Parental Control application can be downloaded from Google Play Store. Kindle Fire Edition is available on Funamo website.







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