(PRWEB UK) 12 June 2012

Chenesai Ltd, a UK-based company, offers strategic business consulting services, specialising in the telecom industry and with specific expertise for VSAT operators.

Chenesais Senior Consultant is Michael Darcy, who was directly and personally responsible for signing the largest VSAT contract in the history of the industry – a US$ 200M+ contract for 28,000 sites for the UK National Lottery. The network, including lottery terminals, digital media screens, printers and broadband telecoms, was rolled out on schedule in time for the start of the 3rd licence on February 1st, 2009. The network comprises around 24,000 VSAT terminals, 3,500 DSL connections and 500 3G connections, together with new highly-redundant core network infrastructure and back-office systems.

Michael Darcy was President and Managing Director of the European business of VSAT industry leader Hughes Communications LLC from 2001 to 2009. He was responsible for growing revenues by almost twofold, to more than US$ 100M per annum and at the same time turning substantial losses into net profits of $ 16M per annum. Previously, Mr. Darcy worked in the mid 1990s with Hughes Space & Communications (now Boeing Space Systems) in El Segundo, CA managing the procurement of advanced digital communication satellites, before joining Hughes Network Systems in Germantown, MD in 1997 to manage the development of several large mobile satellite systems, for customers such as Inmarsat, Thuraya and ICO Global Communications. Mr. Darcy has a bachelors degree in engineering (B.Eng) and a masters degree in business administration (MBA).

Chenesai specialises in helping busy executives balance the needs of managing their businesses on a daily basis, with the need to manage the strategic aspects of the business. Commenting on the consulting services, Michael Darcy said Most executives are inevitably consumed by the day-to-day tactical management of their businesses, with precious little time available to spend on the more strategic issues which are critical to long-term success. Chenesai is their strategic partner, providing them with the time and support to produce strategic plans together with marketing, operational and financial audits and action plans guaranteed to improve top and bottom lines.

The services offered by Chenesai include:

-Strategic and Business Plan preparation – writing rolling 3-year plans with detailed 12-month tactical plans which define the right products/services to the target customers, understanding competitors, their market share and relative strengths and weaknesses and defining distribution models optimised to bring the products/services to the target customers most effectively.

-Financial Audit and Planning – conducting financial reviews of a business and structuring the P&L to show true direct and indirect costs of sales, as well as selling and general & administrative costs, which are benchmarked against best-in-class for the industry. Used to identify improvements in pricing models and streamline SG&A costs to improve margins and net profits. Also includes balance sheet reviews with emphasis on reducing working capital and freeing up cash for expansion.

-Sales & Marketing Plans – designing optimal distribution models to bring products and services to the target customers, and strategies which minimise wastage in marketing spend. Specialist knowledge in the use of direct sales teams, direct web-based sales and indirect channel sales.

-Proposal lead or support – Chenesai has vast experience in leading major proposals and customer negotiations, and helps businesses apply the right level of executive support.

-Operational Audit and Planning – conducting operational reviews of a business and ensuring that the operations team is capable of delivering new contracts, with focus is on project management for new network implementation, as well as optimisation of data service delivery in today’s environment with bandwidth-hungry applications such as web-browsing, real-time streaming and peer-to-peer.

-Customer Introductions – Chenesai has an extensive network of company contacts at executive level in blue-chip companies and governments throughout the world, in particular those utilising VSAT services.

-Due Diligience – Chenesai can help executive teams minimise the distraction of time-consuming due diligence and prepare a DD report covering business, operational, legal and financial aspects.

-Fund Raising – Chenesai can help prepare investment briefs as well as Business Plans to support fund raising needs, and introduce investment sources of all types including Venture Capitalists (VCs), Private Equity (PE) funds and High Net Worth (HNW) investors, to cover investment requirements from a few hundred thousand all the way up to several millions.

For more information go to http://www.chenesai.com, or contact Michael Darcy at michael(at)chenesai(dot)com or +44-7515-377770.