Tag Archives: Marketing

Find More Implant Dentistry Patients: New IDA Dental Marketing Websites Feature Turnkey Customization

Posted on by
Reply


(PRWEB) September 07, 2012

Internet Dental Alliance, Inc. (IDA) announces turnkey dental marketing websites that can be customized with just a few clicks to attract more new implant dentistry patients. The websites, also known as New Patient Portals, are the hubs of IDA’s New Patient Marketing Plan program — a comprehensive online dental marketing toolkit that includes just about everything a dental practice needs to quickly and easily optimize, launch and track an effective internet dental marketing campaign.

The Portals come complete with online appointment request forms; an interactive Google maps feature; IDA’s proprietary LeadFire dynamic search engine optimization (SEO) technology that optimizes hundreds of web pages within minutes; an online Library of pre-written articles and videos that dentists can publish instantly on their Portals to attract prospective patients; built in lead tracking reports; and many more tools designed to generate more new dental implant patient leads.

“Dentists have complete control over the look and feel of their sites, says Jim Du Molin, dental advertising and marketing expert, and founder of Internet Dental Alliance, Inc. “IDA’s New Patient Marketing Machine includes all the online tools dentists need to generate leads for their ideal patients. We even list their dental practices in our market-targeted Dental Directory websites and our turnkey systems can set it all up in less than 10 minutes!”

The New Patient Marketing Machine also provides doctors with a listing in IDA’s 1stImplantDentist.com Dental Directory a pre-positioned website that IDA maintains specifically to provide Portal subscribers with additional lead generation opportunities. The website contains professionally written articles on implant dentistry topics that have been strategically placed to attract consumers looking for information about tooth implants and other dental implant topics. Site visitors who want more information fill out a contact form to find a dentist local to their area.

About Internet Dental Alliance, Inc.

Internet Dental Alliance is North America’s largest provider of websites for dentists and dental directories. In 2012, it completed its advanced Lead Fire lead generation system, which automates content marketing, can be set up within minutes, is based on organic geo-targeted local search, and is customized for each dental office. IDA provides dental management advice and customized resources to dental practices, including internet dental marketing services such as website design and dentist web sites which are search engine optimized based on dental market (dental SEO).







Related Strategic Planning Press Releases

Local Dental Marketing & Lead Generation: New IDA Plans Feature Latest Tools

Posted on by
Reply


(PRWEB) September 06, 2012

Internet Dental Alliance, Inc. (IDA) understands that the goal of online dental marketing is to deliver new local patients to the dental practice. Where generic web designers may provide a website and promise to drive traffic to it, IDA’s new programs feature complete online toolkits that create a stream of high-value patients to fill dental chairs.

IDA’s New Patient Marketing Machine programs include dental websites (Portals), dynamic search engine optimization (SEO), automated lead tracking, mobile web pages, listings in online Dental Directories and much more. The programs are designed to make it easy for dentists to launch internet dental marketing campaigns centered on the specific types of patients they choose, and that match their clinical skills. Doctors can select their primary focus area from more than 20 of the most in-demand and high-value dental services such as cosmetic dentistry, dentures, dental implants, orthodontics, wisdom teeth, etc.

To generate local leads, every page of each New Patient Portals (dental website) is automatically optimized for local search based on the dental practice address, and features geo-location data such as city name, ZIP code, county and state. In addition, each page can target up to 5 more neighborhoods, towns, cities or local areas. IDA’s unique LeadFire technology makes it possible to optimize hundreds of web pages with just a few clicks of the mouse.

“Online lead generation has become a major marketing strategy for doctors who want to grow their dental practice. Many see an increase of 5 or 10 new patients every month even up to 15 or 20,” says Jim Du Molin, founder of Internet Dental Alliance, Inc. and dental marketing guru. The dental marketing plans we offer go far beyond providing a conventional website. For example, the Web Portals are instantly customizable, and they provide market segmentation tools that allow dentists to strategically grow their practice!

For extra local web presence, dentists who subscribe to IDA’s Professional and Premium New Patient Marketing Machine packages will also get help setting up their Google Plus Local pages. Google dominates local search for consumers, so having the practice’s Google Plus Local page properly set up and optimized is one more way to find new patients who live in the area.

About Internet Dental Alliance, Inc.

IDA is the largest provider of dental directories, websites for dentists and online dental marketing tools in North America. In 2012, it completed its unique Lead Fire lead generation system, which automates dental SEO and content marketing. LeadFire technology allows doctors to begin generating new patient leads within minutes of set up. It uses organic geo-targeted local search which is customized and optimized for each dental office. The Internet Dental Alliance provides dental practices with internet dental marketing services such as dental website design and other dental management advice and resources.







More Strategic Planning Press Releases

Hughes Marketing Solutions Provides Insight on How to Market on a Budget

Posted on by
Reply


Dallas, TX (PRWEB) September 03, 2012

Hughes Marketing Solutions, a Dallas based Marketing firm that provides affordable outsourced marketing solutions for small to mid sized businesses, welcomes the September harvest of new businesses and their need for cost-effective marketing campaigns. Hughes Marketing Solutions has found ways to create buzz on a budget and theyre letting you in on their techniques.

A strong marketing campaign doesnt always have to deplete your bank account, says Jessica Hughes, President of Hughes Marketing Solutions. With so much noise out there its hard to stand out, but using cost-effective and creative techniques is the key to getting noticed and growing awareness in your community and resonating wit your target audience. Hughes recommends three areas of focus to find the solution to marketing on a small budget: events, guerilla marketing and social media.

Planning and executing an event is a great way to generate PR and create awareness. Hughes suggests strategically tying the event to something that is relevant to your company, and will draw your desired target audience. A charity or non-profit organization is a great way to tie in your event. This will promote your business and give you credibility. To save on cost, keep your event small and local.

Hughes says that it can be hard to stand out in the crowd with the bombardment of advertisements in our world today. This why getting creative and coming up with innovative ideas is key in successful marketing. Guerilla marketing techniques involve using out of the box and cost-efficient ways to market your company, brand or product. Examples of guerilla marketing include: QR codes, flash mobs, street art, banners and posters, car decals, t-shirts and sticker bombing.

Social media has exponentially increased in the past 5 years. Many companies are taking to the web and utilizing social media to appeal to their specific demographic and save on advertising costs. Social media allows you to personally interact with loyal consumers and potential customers. Hughes suggests creating a facebook and twitter page where you can implement contests, post updates, and advertise your business. She highly recommends creating a LinkedIn company page to not only advertise your company, but also network with other business professionals.

Hughes Marketing Solutions provides solutions to your marketing inquiries. For more information contact Jessica Hughes at: Jessica(at)hughesmarketingsolution(dot)com







GSMIs Mobile Marketing Strategies Summit (MMSS) Coming to Boston in Three Weeks: September 19 – 20, 2012

Posted on by
Reply


Boston, MA (PRWEB) August 28, 2012

Just three weeks away, GSMI is excited to be hosting its fourth installment of the Mobile Marketing Strategies Summit (MMSS) at the Hilton Boston Back Bay in Boston, MA. The Summit includes dedicated B2B and B2C tracks, providing attendees with

Expansion and Growth Strengthen The Princeton Companies Foothold as a Multifaceted Leader in Marketing Industry Expertise and Technologies

Posted on by
Reply

Claremont, CA (PRWEB) August 06, 2012

Fresh on the heels of Princeton Fulfillment Solutions acquisition of Phoenix Marketing Services, Inc., and the merging of the organizations to form The Princeton Companies, Phoenix Marketing is well-positioned for sustained growth and maximum profitability. By combining the strengths of the groups and sharing resources within The Princeton Companies integrated network, Phoenix Marketing will continue to exceed the expectations of its wide-range of existing clients while seeking out new initiatives and business opportunities across the ever-expanding corporate landscape. According to Kevin McPhillips, president of The Princeton Companies, Phoenix Marketings expertise in key areas reinforces the organizations portfolio. Adding Phoenix Marketing to our company will bring particular strengths in creative services, traditional and digital printing, and online digital strategy, design and creativity, says Mr. McPhillips. With our traditional strengths in high-volume and one-to-one mail, warehousing, fulfillment and online infrastructure at Princeton Fulfillment, well have convenient, world-class capabilities to better serve our customers. David Bynum, president of Phoenix Marketing, agrees. By sharing our combined expertise, we can provide better services to our customers.

New Partnership, Expanding Capabilities

Along with The Princeton Companies growth, is the expansion of its strategic partnerships, the most recent being its alliance with Jagged Peaks FlexNet eCommerce fulfillment capabilities, whose web-based eCommerce technology will help optimize myriad operations across the company. By deploying Jagged Peaks EDGE web-based eCommerce technology in our warehouses, it gives us access to a fully integrated enterprise technology suite that spans everything from order management to inventory and warehouse management to transportation management, says Manny Ortiz, chief executive officer of The Princeton Companies.

New Era, New Leadership

Joining the Phoenix Marketing team at this new juncture is sales and marketing veteran, Inga Reynolds, who was recently appointed to the position of Vice-President of Business Development. With more than 25 years of marketing, sales and sales-management experience in the finance, insurance, travel, healthcare and hospitality industries, Ms. Reynolds brings with her a unique consultative approach to building relationships, facilitating growth, driving sales and implementing positive and profitable integrated marketing solutions to ensure her clients success. We are excited to have Inga Reynolds join Phoenix Marketing as the new Vice-President of Business Development, says Mr. Bynum. We look forward to working with Inga as she helps shape the business strategies that will ensure Phoenix Marketings continued success. Adds Ms. Reynolds, Im thrilled to be a part of the team here at Phoenix Marketing. I look forward to contributing to the continued success of the organization and bringing my clients all the additional capabilities and resources Phoenix Marketing has to offer.

Advancements in Technology

Wayne Elsey, Founder and former CEO of Soles4Souls, Launches a new Branding, Marketing and Communications Agency

Posted on by
Reply

Orlando FLorida (PRWEB) August 02, 2012

Wayne Elsey, founder and former CEO of Soles4Souls, has launched Wayne Elsey Enterprises, a full service branding, marketing and communications agency for companies and non-profit organizations. Elsey built Soles4Souls into one of the fastest growing non-profits in the country and, in six years, grew it to rank in the top one percent of non-profits in the US. “I’m tremendously excited about the chance to teach the strategies and philosophies I developed that helped make Soles4Souls the success it is today. I drew inspiration from my personal struggles and triumphs in creating the three-principle system that provides the framework for our mission – Believe, Brand and Engage. When you believe in yourself, truly understand the make-up of your brand, and effectively engage the principles, practices and people involved, the sky is the limit,” says Elsey.

Wayne Elsey Enterprises is a “one-stop shop” that provides clients with strategic counsel, marketing and public relations, business plans, graphic design, direct mail, website development, social media outreach, video and audio production among other services. “Our team specializes in identifying or refining your brand, helping further define who you are and developing a road map on how to get to the next level. Together, we will help you understand your role and ultimately get on track to where you need to be,” said Elsey. According to Elsey, “Every time a customer experiences your brand, value is either created, captured or destroyed. What we do is create and capture value for clients by defining, designing and aligning customer brand experiences across all touch points to create resonant brands that capture not just minds, but hearts. My philosophy is that branding is ultimately about the creation of human meaning. Powerful brands induce emotional engagement that can be collectively experienced and shared; that is what Wayne Elsey Enterprises is all about.” For more information about Wayne and upcoming programs, please visit http://www.wayneelsey.com.

About Wayne Elsey

Wayne Elsey is the founder and CEO of Wayne Elsey Enterprises.

Wayne Elsey speaks and consults on topics related to leadership, branding, social activism, motivation, and community engagement. A footwear veteran who achieved great success in both nonprofit and for profit organizations, Wayne offers fresh thinking on best practices and delivers cutting edge resources including an immediate social business and social media framework. He has more than 20 years of experience in public speaking for both large and small venues, and has appeared on hundreds of radio, talk, and news shows, including NBC Nightly News, Good Morning America, Today Show, Fox News, and Extreme Makeover Home Edition.

CONTACT: Patricia Schneider, patricia(at)wayneelsey(dot)com, +1-407-440-8264







Chicago Internet Marketing Company Announces Affordable Website Design Offering

Posted on by
Reply


Chicago, IL (PRWEB) July 31, 2012

August 1st will mark the official launch of SmartSites, a new concept in affordable website design from the Chicago Internet Marketing company SmartROI Consulting. Citing the need for something more sophisticated than a generic template site and less expensive than custom web design, SmartROI is rolling out the new service on their website and will begin scheduling consultations immediately.

Traditionally, websites created from the ground up have had a very high cost because of the number of hours that it takes to produce the graphics, coding, and other components. The alternative for cost-conscious businesses has always been to go without, to keep an outdated site (both in style and functionality), or to resort to very unprofessional and generic looking template sites.

What we have done is assemble a very flexible set of the most commonly used layouts, and then we listen to the client and customize each project according to their business needs, says Elijah Litscher, Owner of SmartROI Consulting. By repurposing a basic structure, a small business can save hundreds or thousands of dollars on their website investment.

To accomplish this, SmartROI uses modified WordPress themes that have already been created and tested. These WordPress themes can then be tailored to each client, meaning that no SmartSite custom website design will ever look the same. They are each as unique as the businesses that we work with, says Litscher.

WordPress is an open-source content management website design platform, the basis for almost 15 percent of the top million websites in the world, making up nearly one quarter of all new websites created every day. The main benefits of using the WordPress platform are its content management system, its reliability when it comes to being search-engine friendly, and its ability to be rendered universally on mobile devices and tablets.

According to Litscher, Since many of our clients also are in the need of SmartROIs Internet marketing services, it makes sense for us to deliver our SmartSites on a platform that makes it easy for businesses to build great content on their own. Search engines like Google are rewarding sites with great content and modern design with high rankings in their search results, and that can mean a lot of revenue for small businesses.

SmartROI Consulting is a Chicago website design company and Internet marketing service provider. For more information, visit http://www.smartroiconsulting.com or call 312-569-9449.







Related Graphic Design Press Releases

Expert Web Development Company, Sidereal Designs, Employ Internet Marketing Experts LAD Solutions to Promote its Brand

Posted on by
Reply


Boyds, MD (PRWEB) July 13, 2012

The influx of Internet businesses has created a need for custom commercial websites. Sidereal Designs is a leading expert in flash design, content management systems and databases, e-commerce operations, and custom, complex back-end coding. Los Angeles Internet marketing company LAD Solutions has recently teamed up with Sidereal to lead the promotion, and its aim is to further enhance the professional service of this brand. What makes Sidereal different from its competition is its ability to create custom websites that are professional and tailored to the needs of each client.

Sidereal Designs works toward finding a solution for each client, and its web designers build content management systems that incorporate specialist web pages that can be updated and maintained by the client. What is also explained on their informative website is the process of moving a business to an Internet-based e-commerce market. It can be confusing enough to want to make the move into e-commerce, but without the knowledge from experts like Sidereal, who prepare all aspects of its clients web presence, such as email facilities, mailing lists, auto-responders, credit card transactions, shopping carts, payment processing, graphic design, production, database, content on-demand, production, design and installation of websites, and interactive pages, the move can cause undue stress. Sidereal can even reconstruct an existing website.

Experts in Joomla and Sharepoint, Sidereal provides its clients with custom website design and develops websites by incorporating their knowledge of expert e-commerce solutions, interactive websites, web page design, and content-management systems. The complete web development service offered by this company is incorporated into one flat fee that covers analysis, website development, coding, inauguration, and testing. Even better is the free estimate offer, which enables Sidereal to see if they can assist your business endeavors. All this requires is filling out a form, which can be easily found on the companys website, which allows you to detail out your needs and overall budget.

Sidereal explains the base price of a multi-function website is $ 9,500, whereas commercial, professionally coded websites can cost anywhere from $ 10,000 to $ 75,000. It is also estimated that some websites can cost millions, dependent on their complexities and goals. A basic informational site with several additional functions can cost anywhere from $ 2,500 to $ 5,000.

Sidereal Designs is based in Boyds, Maryland, near Washington, D.C., and its experts include graphic artists, webmasters, Internet specialists, and coders who produce complex custom web sites, database structure, and related communication tools to meet the needs of their clients. Their company structure allows them to produce both small and large-scale websites, and its latest technology covers dynamic pages, e-commerce applications, multimedia, and online content management.

The companys website is informative with easy navigation. While many website design companies may charge a consultation fee, Sidereal Designs offer a free estimate. LAD Solutions will use their knowledge and expertise to promote Sidereal Designs.

About Sidereal Designs: Its headquarters is located close to Washington, D.C., and its team of experienced coders, Internet specialists, graphic artists, and webmasters work with clients to create custom websites. The team at Sidereal Designs uses Internet technology to cooperate in real time, and staff members are based in Canada, Australia, New Zealand, and the United States, with a development center in Jaipur, India.







B2B Search Engine Marketing Firm, SmartSearch Marketing, Adds Google AdWords Certified Expert

Posted on by
Reply


Bouler, CO (PRWEB) July 18, 2012

SmartSearch Marketing, a full-service B2B search engine marketing agency, and a Google AdWords Certified Partner, announced today that Karima Hamamsy, a Google Adwords Certified expert, has joined the SmartSearch Marketing Pay Per Click (PPC) Management team to boost capacity and enhance expertise for SmartSearch Marketing clients. All SmartSearch Marketing clients are guaranteed to have a Google AdWords Certified expert serving them as part of their integrated agency team.

SmartSearch Marketing is a full-service B2B search marketing agency that helps their clients generate leads, acquire new customers and position brands online through search engine optimization (SEO), pay per click (PPC) advertising, conversion and usability, website analytics, and local search.

Hamamsy will direct client PPC engagements and manage Google AdWords campaigns for the agencys B2B clients. Her expertise involves the optimization of online marketing programs across multiple platforms such as PPC search networks, video, mobile, social and display.

As an individually qualified Google AdWords Certified expert, Hamamsy provides proven expertise in Google account management including expert knowledge of the latest AdWords features and functions for SmartSearch Marketing B2B clients.

Individual qualification in the Google AdWords Certification program is a way of demonstrating proficiency in Google AdWords attained by studying for and passing the Google certification exams including one fundamentals exam and one advanced exam.

Hamamsy previously held positions at Google where she provided support for a range of clients from small business to Fortune 100 travel companies. Her experience includes hands-on expertise in pay per click (PPC) advertising, online marketing, and search engine marketing. Hamamsy holds a Bachelor of Arts degree from Dartmouth College.

About SmartSearch Marketing

SmartSearch Marketings uniquely successful approach to search marketing, called Search Lifecycle Management, maximizes customers results from a prospects first search all the way through to customer acquisition and sale.

SmartSearch Marketing serves both B2B and B2C companies by offering comprehensive search solutions that include:

New Qualification Gives Marketing Consultancy an Edge

Posted on by
Reply

Raleigh, NC (PRWEB) July 18, 2012

With the changes brought by the Internet in the way we do marketing, business owners grapple daily with the challenge of getting their messages out to potential customers. Marketing companies like Precision Marketing Partners in Raleigh, NC, focus on the science of inbound marketing to help their clients draw in prospective customers. Now a certified HubSpot partner, the company is excited about the opportunities ahead.

Our HubSpot certification gives us added credibility, says Greg Fawcett, President of Precision Marketing Partners. Although were newly certified, weve maintained our position in the top 10 performers on HubSpots list of more than 200 partners for ten consecutive weeks. HubSpot ranks the performance of its partner agencies using the Customer Happiness Index (CHI), which measures effectiveness based on data from its online presence.

Studies show that a large percentage of consumers take steps to avoid marketing messages, such as skipping TV ads and unsubscribing from promotional emails. To overcome this, inbound marketing agency Precision Marketing Partners works with its clients to create a sales funnel approach. This method uses quality content, search engine optimization techniques and social media to attract potential customers to their products and services.

HubSpot is a marketing software company that offers products and services marketers can use to support their own clients and help them build a solid customer database. HubSpot works with independent marketers to optimize their own clients websites, converting visitors into business leads through solid branding and effective online marketing strategies.

As a certified HubSpot partner, Precision Marketing Partners now has access to the full range of HubSpot tools and support, says Fawcett. Our company focuses on pro-active branding and marketing messages to take its clients business to new levels of success.

Precision Marketing Partners also offers fractional marketing services to businesses with limited marketing budgets.

About Precision Marketing Partners

Precision Marketing Partners is a Raleigh, North Carolina-based marketing firm specializing in Inbound Marketing, Branding, Creative Design and Strategic Planning. Our approach is one of partnering with clients to help business owners and marketing directors build a strong marketing presence. We bring a problem solving attitude to the table; this allows us to formulate and create pro-active branding and marketing messages and materials that take our customers to a new level of success.

For more information, please contact:

Greg Fawcett

President, Precision Marketing Partners

http://www.pmpnc.com

Tel: (919) 457-6566

Email: greg(at)pmpnc(dot)com

Skype I.D.: greg_fawcett







More Strategic Planning Press Releases